Company

ASEA is a growing direct-sales phenomenon born from the vision, passion, and Fortune-500 experience of company founder Verdis Norton.

An emerging global leader in cellular health, is dedicated to providing a sustainable lifestyle by delivering high-quality cellular health products through a principle-based, direct-selling distribution model. Harnessing science, ASEA offers first-to-market products that utilize molecules native to the human body that enhance vital cellular functions. ASEA’s cornerstone, patented redox signaling technology boosts the body’s natural cellular renewal and communication processes, improving total body health and allowing every system of the body to function better. Currently, redox signaling technology is available in two first-to-market products: ASEA® Redox Supplement, the company’s flagship liquid supplement, and RENU 28®, a revitalizing whole-body skin gel. Founded in 2010, ASEA currently operates in 25 international markets. For more information about ASEA products or the accompanying business opportunity, visit ASEA products and opportunity aseaglobal.com.

Profitable from its first year of business and financially sound, ASEA produces its one-of-a-kind products in an FDA-registered, NSF-certified facility, and they are redox certified by a prestigious third-party lab. The manufacturing processes are 100% owned and operated by ASEA, guaranteeing product quality time and time again.

Today ASEA is led by an executive team with extensive experience both in and outside the network marketing industry. ASEA’s executives are committed to the company’s long-term sustainable growth while maintaining the principles and values upon which the company was founded.

From its inception, ASEA has nurtured a culture of ethics and integrity. It’s a global company built on a philosophy that embraces principle over profit and investment in people—a quality that attracts competent, outstanding Associates.

Whether providing a business opportunity, an avenue to optimal health, or a path to personal growth, the people of ASEA strive to succeed and to enhance the lives of everyone around them.

The Genesis of ASEA

Norton, who established a reputation as a leading business strategist after a long, distinguished career working for and consulting with top multinational companies, found himself serving on the board of a small biotech company. The company was working on groundbreaking technology related to the science of redox signaling molecules—life-sustaining cellular messengers that help protect, rejuvenate, and keep cells functioning at optimal levels.

Knowing that supplementing the body’s native supply of redox signaling molecules would optimize cellular function and overall health and wellness, the goal of this company was to recreate these molecules outside the human body and produce them in a consumable product. When the company ran into financial challenges and was forced to sell the redox signaling technology it developed, Norton, recognizing the enormous significance and potential of this concept, partnered with his business partners to purchase the technology.

What Does ASEA Mean?

The word asea means from the sea—a timeless symbol of rejuvenation, rebirth, and healing. This word and concept resonated with our founders, since our mission focuses on cellular health. Cells are the most basic structural unit of human life and help facilitate the revitalization of all of the body’s major systems. The ASEA name, for both the company and its products, signifies true, foundational revitalization. Working with a team of researchers, the partners commissioned them to develop this pioneering product concept with a three-fold mission: further the stability of the redox signaling molecules in the product, identify and facilitate safety testing and quality control, and commercialize the product so it could be produced in large amounts.

After extensive research and laboratory testing, the breakthrough came. The product that would come to be protected by multiple patents now not only contained active redox signaling molecules, they were shelf-stable and could be taken to the masses. Just by existing, this new product had created an entirely new category in health and wellness.